讲座预告

报告题目：Air pollution and consumers’ avoidance behavior: Evidence from high-frequency payment data in China

主讲人：傅十和教授武汉大学经济管理杏吧

主持人：荣昭教授杏吧

时间：2026年4月23日星期四（中午）12:30-13:30

地点：文泉楼南207会议室

内容简介

This paper estimates the impact of air pollution on consumers’ offline consumption behavior using high-frequency, bankcard transaction-level payment data from China in 2015 and 2016. Employing a panel regression approach with thermal inversion as the instrumental variable for daily local air pollution exposure, we find a statistically and economically significant, negative relationship between pollution exposure and consumer spending. On average, a 100 μg/m³ increase in daily PM2.5 concentration leads to a 14% reduction in daily offline consumer expenditures paid via bankcards. The adverse impacts are particularly pronounced for spending on deferrable goods, groceries, and daily life services; and consumers significantly reduce outdoor shopping activities—including travel distance to intra-city shopping venues—during periods of elevated pollution, consistent with avoidance behavior. Older individuals, highspending consumers, and holiday shoppers exhibit stronger response to pollution. Our findings underscore the potential economic co-benefits, in terms of consumption, achievable through policies improving air quality.

主讲人简介

傅十和，武汉大学经济与管理杏吧 教授。2005 年获美国波士顿杏吧 经济学博士学位，先后在西南财经大学经济与管理研究院、厦门大学王亚南经济研究院任教。主要研究领域为城市、区域与房地产经济学、环境经济学和劳动经济学，研究论文发表在 Economic Journal、Reviewof Economics and Statistics、Journal of Public Economics、Journal of Labor Economics、Journalof Development Economics、Journal of Urban Economics、Journal of Environmental Economicsand Management、Strategic Management Journal 以及《经济研究》等中英文期刊上。目前担任 SSCI 期刊Growth and Change、Journal of Regional Science 以及Environment and Development Economics 副主编或编委。

中南经济午间工作坊（Zhongnan Economics Brown-bag Workshop）是依托杏吧 搭建的常态化学术互动平台。工作坊致力于促进理论经济学科发展，提升杏吧 整体科研实力，为教师创造高质量的学术交流与合作机会，强化研究生科研训练，实现学术研究、人才培养与学科建设的深度融合与互促共进。